Announcing the Pantone Colour of the Year 2021
PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating
Did you know that for over 20 years, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design?
This year a message of happiness supported by fortitude, the combination of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating is aspirational and gives us hope.
We need to feel that everything is going to get brighter – this is essential to the human spirit.
“The union of an enduring Ultimate Gray with the vibrant yellow illuminating expresses a message of positivity supported by fortitude. Practical and rock solid but at the same time warming and optimistic, this is a colour combination that gives us resilience and hope. We need to feel encouraged and uplifted; this is essential to the human spirit.” – Leatrice Eiseman, Executive Director of the Pantone Color Institute
